Try to think of between five and ten names for your business before beginning your search. After you have compiled your list, conduct a business name search to ensure that your chosen business name is not already in use.
Though this may sound simple, there is no single central database of registered business names. Instead, you will have to conduct your business name search in phases. If you are not comfortable performing the search yourself, hire a business law attorney who will know how to search for business names for you.
Choosing your business’s name is one of the more important decisions you must make when starting a home business. This name will be at the core of your company’s branding and will generally be the first thing potential customers see when evaluating your company. Selecting the correct name for your home business is about more than just finding a clever or catchy title; you must also ensure that your chosen name does not infringe on any other business’s trademarks.